Back in 1878, namely on February 5, was born the famous founder of the company Citroen. His father had his own company which was engaged in the processing and sale of precious jewelry and stones. But Andre Citroen was not long chat with his father - Levi Citroen committed suicide when the baby was only six years. Although Levy Citroen did not have time to teach his son all the tricks of the business, he left a family inherits a huge fortune, as well as a lot of useful connections among industrialists and financiers of Paris. In those days it was decided that his son continued his father's work. But Andre did not attract the young gems, so he went to study. In 1889 Citroen - Jr. arrives at the Ecole Polytechnique, which was successfully finished. After this, the age of 23, he went to work to his friends, who run the locomotive parts. But it was only the beginning of a success story Andre Citroen. There were many trials and errors on the path to success. In 1905, Citroen decided to invest all of his inheritance in the case of their friends, thereby becoming their legal partner. He decided to engage in improvement of various parts. First he set up production of gears, which are significantly different in quality from these parts from other manufacturers. The idea of ??creating just such gear came up with one very clever, but not very famous Polish mechanics. Citroen only time spied on her and bought the patent with the sole right to make such things. Soon, the gears have tremendous success not only in the country. Details of the Citroen were sold in Brussels, London and even Moscow - this was to bring huge profits for business owners. They say that this is why the company made an icon in the form of letters "V". It is usually denoted as bevel gears, and in France they are called 'double chevron'. Citroen fully immersed himself in work. He continued to serve as technical director, and yet were added to the duties of Chief Commercial Officer. Soon the company Citroen has no equal in the marketplace. The young entrepreneur has become quite famous not only in their country, but also far beyond. Because of this, he in 1908, goes to the car factory to work as technical director. Here Citroen tried to do everything better than anyone - he was attracted to the work of the new little-known scientists, improve the designs produced by cars, and also launched a proposal to lower the price of the car. As a result of these actions the company's sales have increased significantly. In difficult times for France, Citroen could manifest itself as a responsible and reliable manufacturer. He noticed that during the Second World War, the army of France is not enough ammunition. Citroen invited the Government to make a deal - it will adjust production of shells for a few months if the government is sponsoring some of the construction of the plant. The Government agreed, but with a large grain of salt. Citroen has received an advance from the government and the rest borrowed from friends industrialists. After some time on the promenade of Paris began to grow plants. These factories have been producing weapons and large shells, the volumes of these plants covered the amount of all other plants in the country. On the question of how it was possible to achieve such a scale, Citroen said one simple word: organization. In the midst of hostilities, when the plants have their own operating at full capacity, Andre Citroen orders drawings car that wants to call his name. He was only waiting for the war. And now the time has come - the war was over, while Citroen's were all the cards in their hands - factories, designers, experience and money earned on military contracts. To start a new business, visited the famous Citroen Ford plant in America, where examined in detail the technology of automobile production. And in 1919, with the support of the designer Jules Salomon, Citroen started to produce cars in the arms factory in Paris. His goal - to produce at least a hundred cars a day. Citroen chose a very cunning tactics for its production: it has decided not to spend huge sums to build new expensive models, and started producing cheap and affordable cars. The plant produced only one model, but the price and number of copies produced made the car affordable to ordinary citizens. Citroen's small car like a lot, so production began to gain momentum. After some time, began to appear new model, and the volume of the plant increased by 50 times. Type A, which was introduced in 1919, became the first official car brand Citroen. Citroen cars were fairly simple to use, thanks to technical innovations. They soon earned the title of the most simple and easy to drive a car, which once again raised the bar in the eyes of buyers. In 1921, the first coming off the assembly line car, equipped with a taximeter. In 1933, about 90% of taxis in Paris was just this brand. For his 44-year Andre Citroen has made incredible strides: its factories produced a hundred cars a day that was unrealistic for France. In 1922 he was reproductive-health/publications/ru/mec/index.htm Car Roadster S ", which immediately earned the nickname" lemon "because of its bright yellow color. For true fans of racing car model was released "300 B 2 Caddy," which became a favorite of many. Summer of 1924 Citroen increased its volume to 250 vehicles per day. Many European countries have appeared affiliates Citroen. Citroen was one of the first replaced the wooden frame with steel - it was a real technical breakthrough. For many years the form and content of the cars have changed a lot, but Citroen still remains one of the most popular car companies in Europe. Every year the models are becoming sleeker and more beautiful that only a positive effect on the state of the company. Over the past five years, sales increased by 52% - these figures there is not one company in Europe. For 2000, the company has sold more than one million vehicles. In the Citroen model range everyone can find a pet - are represented here, and sedans and sports cars and minivans are rather large.
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